Hi, my name is Maddie Coe.
I partner with organizations, small businesses, nonprofits, and people to provide creative support and content design in order to foster continued growth and success. I look forward to working with you next!
As a purpose-driven creative, I excel in facilitating strategic communication by designing and curating content that is not only compelling, but also accessible. I believe in using communication and design for the betterment of the world, and I maintain high expectations for everything that I produce. I am passionate about maintaining human-centered creative processes while adapting to an ever-changing digital landscape.
Prior to freelancing, I served as a creative in a variety of professions, including public education, book publishing, local news media, entertainment, small business, and the nonprofit sector.
Under the umbrella of strategic communication, my strengths are in graphic and web design, user experience, writing, editing, and photography. I have a knack for assessing complex pieces of information and challenging situations, and then developing deliverables with messaging that will resonate with the intended audiences.
I earned my Bachelor of Arts degree from the University of North Texas, where I studied at the nationally-accredited Mayborn School of Journalism with a focus in Advertising and Strategic Communication, while minoring in Women’s Studies. Prior to attending UNT, I earned my Associate of Arts degree from Collin College.
In August 2015, I joined Melissa ISD under the title of Community Relations, eventually becoming the Director of Communications. Over the course of eight years, I developed the district’s Communications department from the ground-up, primarily as a one-person department, while collaborating with veteran administrators and other staff within a rapidly-expanding team of educators.
As the Director of Communications, I provided internal support to the executive leadership team and staff body while maintaining the integrity of the district through purposeful, public-facing communication practices and deliverables.
In August 2023, I left my position at Melissa ISD to do freelance creative work.
My prior jobs have also included: Marketing Assistant and Webmaster at Future Horizons, Inc.; Student Assistant Graphic Designer at UNT Libraries; Webmaster at Sun Newspapers; and Child Watch Attendant at the YMCA.
Areas of Expertise
Graphic & Web Design
User Experience
Writing
Editing
Photography
Strategic Communication
Professional Experience
Nonprofits
Small Businesses
Public Education
Publishing
News Media
Entertainment